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GoingGreen -- great PBS show coming your way!
DVD: Suitable for families, education and community groups!
GoingGreen Productions’ first production "GOINGGREEN – Every Home an Eco-Home" — is going nationwideMary Proteau and Judith Vogelsang, are Southern California Producers, and we're so proud of them! They show the determination of everyday heroines who work hard to share their knowledge and vision!
GOINGGREEN – Every Home an Eco-Home will premiere on PBS stations across the country starting now and during the next few weeks – in time for Earth Day. The half-hour show offers the basics of eco-living in a family-friendly, fun format (by way of man-in-the-street interviews), and is narrated by triple Emmy winner, Tony Shalhoub ("Monk"). (See attached program flyer for more show info.)
GOINGGREEN is distributed to PBS stations through the program service of NETA (National Educational Telecommunications Association, via a satellite feed that took place March 11) and it's up to each station to decide whether to air it or not.
So we've been spreading the word to programmers via postcard, press releases, e-mail, phone calls, and our special “eco-goodie,” compact fluorescent light bulbs, with the help of topnotch PoGo Promotions, a station relations company (a partnership of 2 women – one on the East Coast, the other based in Portland who are one a first-name basis with station programmers).
So far, GoingGreen has captured about 25% of the US TV market, and that percentage is growing daily. Most of the show’s original funders (Metropolitan Water District of Southern California, Los Angeles Dept of Water & Power, Los Angeles County Sanitation Districts, and LA Dept of Public Works) also gave us small grants to help defray the fees for the intense promotional campaign, and NETA fees and PBS technical deliverables (promo, tag, close caption, etc.).
We shot Going Green at Eco-Home, a local environmental demonstration site (which is also the residence of the founder of the nonprofit Eco-Home Network, Julia Russell; I’m a former board member, now on the advisory board). E-HN also served as fiscal sponsor for the original production grants. The success of the NETA feed will, we hope, give us a leg up with funders for the next GoingGreen Productions show. (Oh, yes, we’re already in development.)
It has been a long hard road getting this first show (developed 5 years ago) to this point. But we knew we had a good idea, a good show, were extremely lucky getting production and post crew people who worked for less than their regular fees and who are really good at what they do, plus we just worked damn hard. We shot over 3 weekends (because we had to work around my day job at the time – special events producer at the Pasadena Playhouse). Luckily, Judy’s husband, Arthur, has the patience of Job – and my 3 cats, well, they’re cats – what more need I say?) So we just kept at it. And at it. And. At. It.
DVDs of GOING GREEN are available from GreenPlanetFilms.org, LibraryVideo.com, TheAVCafe.com, Follette Library Resources, and amazon.com.
You can also download free from these sites 13-page Discussion Guide which is great for private group, community and classroom screenings. GOINGGREEN has been well reviewed in recent issues of Booklist, Video Librarian and School Library Journal (companies that educators and librarians across the country rely on for referrals of worthwhile programs). The show works for grades 4-12, and also captures the interest – and amusement – of adult viewers: it’s for anyone who interested in the environment. As Julia Russell says in the program, “…people who come to Eco-Home are asking the question, ‘What can I personally do about the environment?’”
The stations airing the show so far are listed below, and more are being added each week, so check your local listings. If your PBS station hasn’t scheduled it, you contact the Viewer Services requesting them to air GOINGGREEN – Every Home an Eco-Home; (I know, I’m being pushy– apologies). Most stations will begin airing the show in early April and around Earth Day.
I do hope you get to see GoingGreen – Every Home an Eco-Home on your TV! Please let me hear from you if you do.
(TBA: to be announced)
Atlanta/Macon/Albany, GA, GPB, April, TBA (9 station state network)